Becky East, CPA, MBA, FHFMA
Senior Vice President & Chief Financial Officer
Becky East is responsible for system-wide activities at Bronson Healthcare related to general accounting, budgeting, investments, treasury management, accounts payable, payroll, decision support, taxes, reimbursement, patient accounting, health information management, registration, insurance verification and patient access.
Prior to joining Bronson in 2004, East worked as a certified public accountant and manager at Plante Moran in west Michigan. During her career at Bronson, she has served as director of reimbursement and compliance, assistant controller and assistant vice president/controller.
East received her bachelor’s degree in accountancy from Walsh College and completed her master of business administration degree from Cornerstone University in May 2015.
East is an active member of numerous professional and community organizations, including: American Institute of Certified Public Accountants; The Michigan Association of Certified Public Accountants; Healthcare Financial Management Association; Western Michigan University Homer Stryker M.D. School of Medicine Finance Committee; West Michigan Air Care Board of Directors; West Michigan Cancer Center Board of Directors and Finance Committee; and Bronson Health Foundation Board of Directors and Finance Committee.